Same $40 a month, 189× apart
16 tools charge between $26 and $49 a month and publish what they earn. Their reported MRR runs from $679 to $128,005. Three of them hold 79% of the band's money.
| Tool | Stage | Entry | MRR | Last report |
|---|---|---|---|---|
| PROSP | Outreach | $40 | $128,005 | 2026-10-01 |
| Adspirer | Demand gen & ads | $40 | $54,684 | 2026-10-01 |
| SuperX | Demand gen & ads | $49 | $21,864 | 2026-10-01 |
| Private Enterprise | Demand gen & ads | $29 | $10,818 | 2026-10-01 |
| Deeplead.io | Find leads | $37 | $10,164 | 2026-10-01 |
| Refgrow | Demand gen & ads | $49 | $10,000 | 2026-10-23 |
| localprospects.ai | Find leads | $29 | $8,569 | 2026-10-01 |
| Astonish Email | Demand gen & ads | $33 | $2,931 | 2026-10-01 |
| Promptmonitor - AI Visibility / GEO Tracker | Demand gen & ads | $29 | $2,473 | 2026-10-01 |
| Orbitagents | RevOps & data | $29 | $2,013 | 2026-10-01 |
| Reachfast.ai | Find leads | $30 | $1,770 | 2026-10-01 |
| Reaudit | Demand gen & ads | $45 | $1,028 | 2026-10-01 |
| OrbitForms | Demand gen & ads | $29 | $877 | 2026-10-01 |
| Sondeo | Demand gen & ads | $27 | $772 | 2026-10-01 |
| Embers | Find leads | $49 | $692 | 2026-10-01 |
| Clairon AI | Demand gen & ads | $49 | $679 | 2026-10-01 |
Median $2,702 · mean $16,084. The mean is 6.0× the median, and PROSP alone is 50% of the band. Averages in this band are a story about one company, not about the price you charge.
Raising the number does not raise the revenue. The 2 tools at $40 report $128,005 and $54,684. The 4 at $49 report $21,864, $10,000, $692, $679 — the higher price earns less. Rank correlation between entry price and MRR across the whole band is 0.08, which is close to noise.
12 of 16 clear $1,000 a month. The band is not a ladder where a $40 price buys a $40 outcome; it is a small group of products that own one part of a sales workflow, priced at the same number as tools that do not.
What this page does not tell you
MRR is what each founder chose to publish on their own dashboard — self-reported, unadjusted, not audited. A $40 list price can hide seat counts, usage credits and annual prepay, so two tools at $40 are not selling the same thing. We do not know churn, contract length, or how much of that revenue came from services. The sample is every tool in this band that publishes both a price and a figure; 16 is the whole population we can see, not a survey of the market.
If you are setting a price in this band
- Do not aim at the median. Half of these tools earn under $2,702 at the same price you are considering. Matching the number does not put you in the middle of the outcome.
- Compare inside your part of the chain. A $40 tool that finds leads and a $40 tool that closes calls are not competing for the same budget. Start from Stages, then the band table on Price bands.
- Watch the moves. Price changes are the only public signal of what a founder learned about their own pricing — the dated record is on Price changes.
Entry price is the cheapest monthly tier on the tool's own pricing page, in USD. MRR is the latest monthly figure the founder published, with the date it was reported. Only tools that publish both are in this page. Next in this series: the $50–99 band and the $100–199 band.