Every price change we can verify, and the revenue either side
4 raised, 2 cut — each change in the index with a monthly revenue figure on both sides of the date. Median raise +74%, median revenue change after it +86%. Median cut -35%, median revenue change +36%.
| Tool | Changed on | Entry price | Monthly revenue |
|---|---|---|---|
| SuperX | 2026-08-13 | $39 → $49 (+26%) | $23,900 → $20,753 (-13%) |
| AdStellar | 2026-04-22 | $49 → $39 (-20%) | $11,369 → $19,074 (+68%) |
| Adspirer | 2026-04-20 | $25 → $49 (+96%) | $21,553 → $56,108 (+160%) |
| Refgrow | 2026-04-15 | $19 → $29 (+53%) | $1,232 → $2,162 (+75%) |
| Replymer | 2026-03-02 | $49 → $99 (+102%) | $6,878 → $13,489 (+96%) |
| Replymer | 2025-12-10 | $99 → $49 (-50%) | $8,907 → $9,227 (+4%) |
Revenue columns are the last settled month before the change and the first settled month after it, as published by the founder. Prices are the cheapest monthly tier on the day before and the day after. Every tool here is in the index and links to its own page.
Raising did not cost these tools revenue. 3 of 4 had higher monthly revenue in the month after the change than before it, with a median move of +86% against a median price increase of +74%. The exception raised +26% and saw revenue go -13%.
Both cuts ended higher. 2 of 2, at a median +36% for a median cut of -35%. Two cases do not make a rule: we are not claiming a cut earns money back.
1 of 6 moved less than 10% either way. Whatever else a price change does, it does not usually show up as a step change in monthly revenue.
Why this is not proof
Before and after are months apart, and revenue moves on its own in between: a tool that grew 5% a month would show a rise whether or not the price mattered. These are the tools that publish figures at all, which biases the sample towards ones that survived. And "a price change" here is the cheapest monthly tier moving — a restructure of tiers, a removed free plan or a new annual offer reads the same in this data. What the page shows is what happened next, on record, for 6 changes; it does not isolate the cause.
If you are about to change a price
- A cut is not a lever you can count on. Both cuts here ended higher, but the smaller one did far more: a 20% cut came with +68% revenue, a 50% cut with +4%. If you are cutting to rescue revenue, this page does not show it working.
- Look at your band, not the average. Price bands shows what the tools at your price actually charge and report; the $50–99 band and the $100–199 band go deeper on two of them.
- Judge on monthly revenue, not signups. A raise that adds accounts but flattens revenue is a discount in disguise. The dated record of every change is on Price changes.